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Growth & Pricing

Pricing Architecture

Value metrics and packaging to unlock self‑serve and expansion.

pricingpackaginggtm

Target outcomes

Evidence-led, not guarantees
  • Value metric alignment
  • Expansion paths
  • Self‑serve readiness

Problem

Misaligned value metrics cap ACV and block self‑serve funnels.

Sample deliverables

Pricing laddersMetering optionsUpgrade paths